Trademarks are used to identify the source of goods and services, and often apply to words, logos, and graphics associated with a specific company. It is possible to trademark a website name in order to prevent others from using the name to promote their own goods and services. Entire websites may not be trademarked, however portions of the website may contain trademarks. A company's slogan, logo, or other unique items may be trademarked. The trademark process must be followed exactly in oder to obtain a valid trademark. An application must be submitted along with a filing fee; many companies exist who offer help to those looking to begin the trademark process. Therese companies usually charge their own additional fees in addition to the filing fee required to apply for a trademark. A person wishing to trademark a website name should first check to make sure the name is not already trademarked by another party.